Yasmin Sewell: Can the queen of cool make Style.com fly?
Everyone knows by now that Yasmin Sewell has been named Fashion Director of Style.com as Condé Nast shifts it from a runway-meets-street-style editorial platform to an e-commerce powerhouse that lets readers buy the products they see in the publishing giant’s print editions. She started yesterday, reporting directly to Style.com president Franck Zayan. So, on the…