Carolina Herrera SS17

SS17 key trend: Denim in the spotlight

Exactly two years ago, the biggest runway story was the fact that the collections we’re awash with denim for SS15. Fast forward 24 months and designers may have calmed down a bit when it comes to high-end denim but that doesn’t mean it’s any less important as a trend fabric. In fact, it’s so important…

Guess Jeans_Denim

Denim recycling: Guess joins the eco gang

Guess is going green with denim this autumn as it links up with Cotton Inc’s Blue Jeans Go Green program. It’s the latest move in a series of initiatives by denim specialists and general fashion retailers to reduce their environmental footprint and connect with sustainability-focused consumers.

Resort 2017 denim: Mad, trad, fad but never bad

Runway denim and high street denim are two different animals but sometimes they come together with ideas from the runway filtering through to a store shelf near you. And this pre-season? Well there’s plenty to pick from including intense colour, zany pattern effects, shrunken or oversized versions of timeless classics and a jamboree of embroidered…