So Condé Nast has finally thrown in the towel with style.com after a spend of $100m and after the business fell far short of expectations. Essentially what we’re now left with is a much-strengthened farfetch.com after Condé Nast announced a new partnership with the firm to fulfil the ambitions it had hoped to satisfy with…
So Amazon filed a patent (a couple of years ago) for a floating warehouse that could help it deliver more stuff to us poor stuff-deprived consumers down here on terra firma. The surprise here is perhaps that it took so long to learn about it (top marks to CB Insights analyst Zoe Leavitt). It may…
A few years ago, I couldn’t tell a Millennial from any other member of society. Now barely a day goes by when I don’t have to write something with the word Millennial in the headline. As an unreconstructed Baby Boomer it drives me mad. So it’s a refreshing change for the Demographic of the Day…
Ebay has opened the world’s first store powered by emotion just in time for Giving Tuesday and also revealed just how stressful Christmas shopping can be.
OK, what actually happened late last week and at the weekend. Did we all shop ’til we dropped? Did we click like crazy causing websites to crash? Did we bristle with rage every time we heard the words Black Friday?
All of a sudden this year it feels like I can’t ignore Christmas ads. It used to be that it was only the big seasonal campaigns that felt that way. But since retailers committed mega budgets to Christmas and starting getting ultra competitive about who wins the ‘likes’ war, well it’s just one more Christmas…
We’ve heard about pureplay e-tailers adding stores to maximise omnichannel opportunities. And we’ve heard about physical retailers boosting their online ops. But it’s rare that we hear about brands going pureplay, outside of a few tiny indies who’ve realised that trying to make a little store on a local high street pay is madness when…
L2 is back and just waiting to tell fashion businesses how badly they’re doing at digital. Quite right too. Anyway, at least this time the performance tracker isn’t blasting the luxury sector, it’s mass-to-premium retail that’s under the spotlight. So how are the assorted ranks of footwear, beauty, homewares and fashion brands doing? Well, actually…
In an interview in the past few days, the CEO of merged the Yoox Net-A-Porter Group said: “One of my biggest objectives is to transform the company into a mobile-only company.” While various news outlets jumped on that statement, it’s probably not quite as bold as it seems. Convincing luxury shoppers to permanently abandon a…
We’re all obsessed with the luxury market, sometimes unfairly so, as there’s frequently much more of interest happening further along the fashion chain at high street level. But it means that luxury is studied and analysed to the umpteenth degree and one area in which that analysis can get more than a little uncomfortable for…
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