You only live once. That’s the attitude of a many young adults and it means they’d rather spend than save, a new survey says. Yes, it’s those millennials again – the current favourite generation to be surveyed, scrutinised and analysed – and this study suggests they’re worried about their future but not necessarily worried enough…
We hear a lot about Millennials on a daily basis, what they do, what they wear, what they eat, and how they do everything. So what’s the latest nugget? Well, it’s about the bras they buy. Yes, researcher NPD informed us this week that the bra of choice for Millennials is… wait for it ……
How serious do women et when it comes to buying a new bag? Very. At least according to researcher NP Group, which said this month that the Millennial customer treats a handbag purchase as a multi-step process, and 41% start thinking about their most recent handbag purchase more than a month in advance. Basically, it…
2015 marked a turning point for the US beauty industry, driven largely by shifts taking place within skincare and the heightened importance of Millennials, according to data from researcher NPD Group.
A new day dawns, a new set of figures about Holiday shopping and another insight into just how strong m-commerce is becoming – especially for the young. This time it’s Discover’s Annual Holiday Survey. And its headline story? Well, three stories actually, but one is key: young shoppers prefer to spend via their smartphones.
M-commerce rules! Yes really. It’s not just the heir apparent of retail shopping channels, it’s about to be crowned king. An IBM Watson study says that this Black Friday shopping week more US shoppers will browse online using their smartphones than traditional computers. It’s the first time that’s happened. Significantly, more people will use smartphones…
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