Christmas ads used to be all about selling product. Brands and retailers would dust off the Rat Pack Christmas album, add in some sparkly frocks and set the scene at a dinner party, office party or some other kind of party and there it was. Today though, those Christmas ads are spectaculars that have to…
Britons are going to go on a spending binge in the next four days that will blow the Black Friday long weekend’s spending out of the water. And online will benefit as well as physical stores, despite the delivery drawbridge getting precariously close to being pulled up.
Ka-ching! Tommy Hilfiger has signed model-of-the-moment Gigi Hadid as the brand’s new ambassador. But this is more than the usual ‘face of’ deal. As a part of the new vision for the Hilfiger brand’s women’s offer, Hadid will launch her first ever capsule collection, including clothes footwear, accessories, as well as fragrances in collaboration with…
Has this been a good festive shopping season for the fashion sector? The jury’s still out on that one. But the latest figures from John Lewis suggest it’s not been spectacular. It seems consumers aren’t exactly rushing to stock up on the sparkly partywear that’s making almost every fashion store into a twinkling wonderland at the…
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