M-commerce rules! Yes really. It’s not just the heir apparent of retail shopping channels, it’s about to be crowned king. An IBM Watson study says that this Black Friday shopping week more US shoppers will browse online using their smartphones than traditional computers. It’s the first time that’s happened. Significantly, more people will use smartphones…
You know times are tough when high-end brands rein-in their store opening plans and start talking up their web strategies instead. The latest to do so? Hugo Boss. Because the Chinese and US markets will remain challenging next year, the only locations to get shiny new stores will be top global ones. Meanwhile, the digital…
Instant gratification is likely to hit a new high this Friday, in London at least. That’s conclusion of a new Barclaycard survey showing that Londoners are going to be ‘self-gifting’ like crazy and are more focused on spending their Black Friday cash on themselves, than on friends and family.
Cyber Monday is now Cyber Sunday. That’s official. Well, at least as far as Walmart is concerned. The company is going to launch its Cyber Monday deals a day early this year. Why? Is the retail giant-of-giants regretting pulling back from Black Friday now that the momentum is really building, or is this a logical…
It’s going to be a big day Friday. Yes, it’s my birthday. Ok, that might not impress you. But how about the fact that shoppers in Britain are set to spend nearly £2bn in a single day. That’s more like it.
US consumers are finally getting into the autumn/winter clothes shopping groove and e-commerce looks to be a big beneficiary, at least according to performance marketing firm HookLogic.
India’s digital market is growing and more homegrown business are gearing up to exploit that growth. Styletag.com, the country’s first online curated fashion and lifestyle startup has raised US$7.5m in angel funding from real estate magnate Jitu Virwani.
What do Next, M&S, Amazon, Debenhams and Asos have in common? Fashion shoppers like their websites. In the case of Amazon and Asos that must be something of a relief because if they’re not scoring well online then they’re simply not scoring. And it must also be pretty gratifying for M&S after all its online…
Someone’s bound to complain. Lyst, the aggregated fashion e-commerce platform, has just released its first brand advertising campaign and on the surface it’s, well… provocative. The creative concept takes glossy fashion imagery and contrasts it with provocative headlines, grounded in the platform’s own data insights. Lyst says it’s a “bold, irreverent take on ‘conventional’ high…
John Lewis has confirmed that its Black Friday deals will be bigger than ever this year. What? Wasn’t it John Lewis that warned last January about Black Friday going too far? It certainly was but it seems the company’s new “We Love BF” stance is all about its Never Knowingly Undersold (NKU) commitment that sees…
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