Anja Rubik & Kérastase’s miracle hair styler

Luxe salon haircare brand Kérastase has a fan base to envy and it could get even bigger if the new product it announced last week lives up to its claims.   Called L’Incroyable Blowdry, it’s a “reshapeable heat lotion that makes blowdrys last longer by providing optimal shapeability and infinite options to style and restyle,”…