Primark: Not into e-tail but big on engaging customers via social media

Primark USA: Pricing, Primania and who cares about digital?

Will Primark succeed in the US long-term? And what effect will that success have on the wider US fashion retail sector? Those are two questions that spring to mind having seen a report from MarketWatch (based on a Morgan Stanley pricing survey) that says US clothing retailer prices are more than triple Primark’s and the…

Which store tops UK customer loyalty poll?

A survey of fashion retailers in the UK last year saw 50% of them saying that maintaining customer loyalty is their biggest challenge. That’s no surprise really. A loyal customer is a very cost-effective customer as retailers don’t have to spend a lot of money to lure them in (although sensible retailers will definitely invest in…