Vroom vroom: Hilfiger revs up for spring at MFW
When Tommy Hilfiger announced his deal with Formula One World Champions Mercedes-AMG Petronas Motorsport a few weeks ago, I though it was just another sponsorship deal.
Social media’s fashion factor: Selena Gomez, Bella & Gigi Hadid, Kylie Jenner
Coach has confirmed Selena Gomez as its new brand ambassador and said that yes, the link-up will include “a special design project with Coach executive creative director Stuart Vevers.” So far, so unsurprising. The news about the partnership was widely leaked last week so I’m certainly not telling you anything you don’t already know. But…
Who won NYFW’s social media war?
It used to be that coming out on top during fashion week meant getting the best review from the doyennes of international fashion journalism. Now, not so much. Who cares about getting a great review from Suzy Menkes when digital engagements from millions of us are the new measure of success?
Cannes Film Festival: Fashion fun on the riviera
Who cares about the movies on show when you can ogle celebs on the red carpet? Well, some of us do actually but it has to be said that the Cannes Film Festival has always been as much of a celeb photo opportunity as a celebration of either high art or popular culture.
Bella does denim: Hadid turns Joe’s Jeans ads into a fashion moment
Move over Gigi, here’s one campaign that another member of the family is fronting. Joe’s, the denim brand, has unveiled its newest ad campaign starring Bella Hadid alongside Matthew Noszka.
Topshop’s supermodel SS16 denim campaign, all pictures and video
If you thought denim was set to have its day any time soon, the amount of effort retailers and brands are putting into their denim campaigns would dissuade you. The latest is Topshop whose SS16 campaign sees the return of the brand’s stellar Christmas line-up, with new addition Steffy Argelich joining the gang.
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