What’s the one ‘connected’ item you feel your really can’t do without? For many of us it’s obviously not a smartwatch. Despite the entire industry launching one (New Balance and Emporio Armani are the latest), consumers are relatively unconvinced about the need for something that can do not much more than their smartphone can do.…
So Amazon filed a patent (a couple of years ago) for a floating warehouse that could help it deliver more stuff to us poor stuff-deprived consumers down here on terra firma. The surprise here is perhaps that it took so long to learn about it (top marks to CB Insights analyst Zoe Leavitt). It may…
Coach has confirmed Selena Gomez as its new brand ambassador and said that yes, the link-up will include “a special design project with Coach executive creative director Stuart Vevers.” So far, so unsurprising. The news about the partnership was widely leaked last week so I’m certainly not telling you anything you don’t already know. But…
A few years ago, I couldn’t tell a Millennial from any other member of society. Now barely a day goes by when I don’t have to write something with the word Millennial in the headline. As an unreconstructed Baby Boomer it drives me mad. So it’s a refreshing change for the Demographic of the Day…
OK, what actually happened late last week and at the weekend. Did we all shop ’til we dropped? Did we click like crazy causing websites to crash? Did we bristle with rage every time we heard the words Black Friday?
We’ve heard about pureplay e-tailers adding stores to maximise omnichannel opportunities. And we’ve heard about physical retailers boosting their online ops. But it’s rare that we hear about brands going pureplay, outside of a few tiny indies who’ve realised that trying to make a little store on a local high street pay is madness when…
L2 is back and just waiting to tell fashion businesses how badly they’re doing at digital. Quite right too. Anyway, at least this time the performance tracker isn’t blasting the luxury sector, it’s mass-to-premium retail that’s under the spotlight. So how are the assorted ranks of footwear, beauty, homewares and fashion brands doing? Well, actually…
In an interview in the past few days, the CEO of merged the Yoox Net-A-Porter Group said: “One of my biggest objectives is to transform the company into a mobile-only company.” While various news outlets jumped on that statement, it’s probably not quite as bold as it seems. Convincing luxury shoppers to permanently abandon a…
Global uncertainty on too many fronts is keeping the luxury market in standby mode at the moment. Even the sector’s big spenders are worrying about terrorism, the oil market, the US presidential election, Brexit, and this currency going up or that one going down. So it all adds up to tough time for the sector. Well,…
So Apple is the coolest brand again this year. Really? I’d have thought a brand that’s owned by zillions of us would have been too commonplace to be cool. But the panel that decides these things has spoken. Actually, I was on that panel for a few years and not many of the names in…
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