LFW: Burberry says bye-bye Bailey in style

Farewell collections are always tough, the accumulated weight of a designer’s however-many-years at a label are a hard act to follow in most cases. But Christopher Bailey pulled it off at the weekend, offering up a strong street edge, an LGBTQ tribute that tapped into current colour trends, and a deft use of the brand’s…

Erdem, Simon Rocha, Burberry

SS17 runway trend: The History Girls

There’s a historical edge to many of the looks seen on the catwalks but it’s more great literary heroines, pop culture versions of fantasy figures or wild distortions of history than a faithful recreation of past style. So while the empire line is having a moment, don’t think Empress Josephine, think Elizabeth Bennet, Miss Havisham,…

Burberry September 2016 collection

Burberry kicks off see now-buy now: What’s the verdict?

The buzz around the Burberry show in London yesterday evening was almost deafening as London fashion week geared up for what’s always its hottest ticket. And of course, the celebrities, the live orchestra, the first full see now-buy now collection, the combined men’s and women’s collections… it all added up to an ‘event’. But what…

Lily James, My Burberry Black

My Burberry Black campaign: Lily James, Snapchat and Duffy

Burberry has just unveiled the images for its new women’s fragrance, My Burberry Black with actress Lily James appearing in her first ever global ad campaign. It has also given details of a major program to promote the scent on social media. In a first for the brand, James took over Burberry’s Snapchat account today, culminating in the reveal…