Who’s the biggest celebrity in the world? No, let me ask that again… who’s the most marketable celebrity in the world? Move over Gigi, Kendall, Gisele, Kim, Jennifer, Justin, Harry and all those other celebs I can’t bring myself to list. Step forward Rihanna.
Late last year Mango said it would move to a new, even-faster-fashion business model and it has just unveiled the first push in this programme – with Kendall Jenner in a starring role. The company has just unveiled Tribal Spirit, the first of four trends to be showcased in ad campaigns for SS16. It will launch…
At this time of year it does us good to think of those less fortunate than ourselves. Consider the Beckhams, ex-footballer David, ex-pop star Victoria and all those kids. Struggling to find new careers, bringing up a young family, conducting a relationship across several continents… it’s tough. And their fashion and branding business is earning…
It seems you can’t be taken seriously as a hip-hop artists these days without having a signature clothing and accessories line – or at least a collaboration. So who’s the latest to dip his/her toe in the water? Rapper Future.
France’s legislation designed to prevent over-skinny models being used by the fashion industry has noble aims. But is it the right thing to do?
It’s said that you can tell you’re getting old when policemen start to look really young. But as I don’t meet many policemen, for me, it’s more about pop stars, movie stars, and sports stars… some don’t even look old enough to have left school. And occasionally they’re not. In fact, the newest name to make an…
Luxe salon haircare brand Kérastase has a fan base to envy and it could get even bigger if the new product it announced last week lives up to its claims. Called L’Incroyable Blowdry, it’s a “reshapeable heat lotion that makes blowdrys last longer by providing optimal shapeability and infinite options to style and restyle,”…
Ka-ching! Tommy Hilfiger has signed model-of-the-moment Gigi Hadid as the brand’s new ambassador. But this is more than the usual ‘face of’ deal. As a part of the new vision for the Hilfiger brand’s women’s offer, Hadid will launch her first ever capsule collection, including clothes footwear, accessories, as well as fragrances in collaboration with…
It’s ad campaign season again and the SS16 creative campaigns are going to start coming thick and fast in the next few weeks. First up is Burberry with a line-up of relative newcomers, all shot by Mario Testino. And the campaign is big. No, wait – it’s HUGE. There are 40 shots in total featuring…
It didn’t even exist when the premium denim trend started but that hasn’t held Paige Denim back. It’s only 10 years old but it’s up for sale with a eye-watering valuation, according to reports.
Paige, named after founder Paige Adams-Geller, is known for its superb fit and is a celebrity favourite, with its flared Lou Lou style (a steal at £250 from Harvey Nichols) making waves at the moment.
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