Resort 2018: Bright future

Expect to see some intense, summery colours in-store even while the weather stays cool and dull. Resort drops from designer names are flirting with an early burst of power bright colour just as most consumers will be running for the comforting autumn-winter conformity of black, grey, brown and maybe a sludgy purple if they’re feeling…

Carolina Herrera, Zac Zac Posen, Dion Lee pre-fall 17

Pre-fall 17 colour: Red, red w(h)ine

OK, what’s the the key colour that we’ll all be racing to add to our wardrobes, come late summer? Sorry, read that as “what’s the key colour consumers will be moaning about, come late summer?” Yes. Colour. It’s a trend (and sales) driver. But it’s also an enduring fashion industry problem.